Vinos Divertidos is a personal project which strives to bring wine and fun together, through surprising indigenous varieties and family micro-wineries.
We elaborate wine which communicate personal stories and transmits a joyful and relax philosophy. These wines are made for young-spirited individuals, leaders in their environment. We aim people who knows how to enjoy life and isn’t too bothered about
formalisms and protocols.
We create unusual and quirky wines, which are really easy to drink and invites you to enjoy another glass. We want to be the wine which encourages friends to have an improvised dinner around the table
Vinos Divertidos is Pepe’s personal project which was born 10 years ago in a micro-winery in Somontano. The objective was to elaborate wine in family micro-wineries, using a fun and no-nonsense approach.
With an extensive knowledge between vines and vineyards in Allied Domecq, Pepe decided to challenge the wine status quo, and develop his passion for wine, to chase his dreams.
He wanted to downplay the excessive seriousness and formality in the wine world. To make unusual and rare Spanish indigenous grape known. To be politically incorrect,innovate and break the rules of the wine world.
We move away from the typical wine stereotypes, in order to excite the wine lovers with uncommon indigenous varieties, surprising wines and family projects. We aren’t afraid to use humour and play with the excessive seriousness of the wine world.
We own family-estate vineyards and elaborate Vinos Divertidos in 6 different Spanish DOs, with the help of our awesome team.
Enjoy the moment, forget the protocols and etiquette, and simply enjoy a glass of Vinos Divertidos with your loved ones.
Everything started in Somontano, in the idyllic Isábena valley, where Pepe joined together with a micro-winery with the objective of elaborating the first vino divertido: the Cojón de Gato.
From then on, and with other wine lovers’ help, he travels across the Spanish wine regions creating for those stories, conditions and terroir needed to elaborate wine which tells personal stories: los Vinos Divertidos